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Head of Marketing (m/f/d)

KEWAZO is a high-tech startup from Munich and a pioneer in construction robotics. We automate construction via robotics and data analytics. We are one of the most advanced teams in the field worldwide. Take your chance to become one of the first 40 people at KEWAZO, and help us to revolutionize construction!


As soon as possible we are looking for an:


Head of Marketing (m/f/d)

Permanent position · Full-time · Garching b. München


We are seeking a highly motivated and experienced Head of Marketing who will be responsible for developing and executing our brand strategy, building up our marketing department, and driving performance marketing initiatives. Together with the company's management, we all follow the same goal of driving awareness of our brand and products.

Why choose KEWAZO:

  • A fair compensation according to qualifications and experience.

  • Become a key player in a fast-growing startup.

  • Be part of a very international and diverse team. English is the primary office language.

  • Flat hierarchies and a strong team spirit rooted in daily collaboration.

  • Be ahead of the curve: become an expert in construction tech, tackling the rusty $11 trillion construction industry.

Your Role:

  • Brand Strategy: Develop and execute a comprehensive marketing strategy to build brand awareness and drive sales growth. There are almost no limits to creativity both online and offline - if it's stupid but it works, it's no longer stupid. In the beginning you will spend up to 70% of your time shaping and reshaping our brand.

  • Performance Marketing: Once the brand strategy is taking shape, as a next step you will develop and manage content marketing initiatives to engage our target audience. For this, you will manage social media accounts and drive engagement. You will use the collected feedback to fine tune the strategy on a constant basis.

  • Marketing Budget and building up the department: Develop and manage the marketing budget in all respects.

  • Product marketing: For future products, you will work closely with the product team to ensure product positioning and messaging is aligned with brand strategy.

  • Department management: As we constantly grow, at a later stage you will be in charge of building and leading the marketing team and be responsible for hiring new team members. In the beginning this will include most probably freelancers and working students and gradually shifting to FTEs.

Your Profile:

  • Master's degree related to marketing

  • 5+ years of experience in marketing with a focus on brand management, ideally in the high-tech hardware industry.

  • Strong track record of developing and executing successful marketing strategies.

  • Motivation to build a Marketing Department almost from scratch

  • Proficiency in Google Ads and Facebook Business Manager

  • Network of freelancers for both, graphics and texts is a plus

  • Very good knowledge of English and German

Contact us:

Please send us your CV and a short cover letter in English to​

We are looking forward to hearing from you!

KEWAZO GmbH | Jonas Lerchenmüller |


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